In the Reach phase, our goal is to increase your website’s traffic. The first step towards accomplishing this is understanding if your prospective customers are finding your business online.

Your customers might be facing a problem that your product or service is perfect for! Your customers might be wishing they could find your exact solution! But what if they can’t find you?

Flashy websites don’t matter if your customers can’t find you. Let’s work on helping your customers find your website. Getting traffic to your website will also help you better understand your customers.

Your website’s traffic is also valuable data that can be used to understand your customers at a deeper level. Instead of making assumptions about what your customers are doing, let’s study the data.

How did they land on your website? Were they searching for a product you sell? What pages on your website did they visit? Why did they leave? After they left your site, did they visit again?

Answering these questions will allow your business to engage with your prospective customers the way they want to be engaged with and, as a result, delight them even more.

Whether you define a conversion for your business as a product sale, e-book download, or a form completed– our goal in this phase is to make more of that happen.

The users on your website may, in fact, be ready to make a purchase from you, but you’re not making that process painless for them. Let’s begin by identifying and addressing these pain points.

Through continuous testing, our iterative process utilizes the data we’ve been collecting to implement changes in your customers’ online experience and maximize your ROI.